Apple · AirPods
Discontinued
AirPods 4 price in Italy
The last Apple Store prices in Italy for each AirPods 4 model, with tax, converted to pounds at today's rates.
Last listed price · Without Active Noise Cancellation
US$167 · Included 22% VAT
No longer sold. Apple stopped selling the AirPods 4 on 24 Sept 2026.
These are the last prices Apple listed in Italy, on 9 Sept 2026. Ranks compare the last listed price in each country.
Last listed AirPods 4 prices in Italy
Listed on 9 Sept 2026.
Price in Italy
Without Active Noise Cancellation, in euros€149 from when we first checked it on 9 May 2026 until Apple stopped selling it. The price didn't change.
Questions
Are the AirPods 4 still sold in Italy?
No. Apple stopped selling them on 24 Sept 2026. The AirPods 5 in Italy starts at €149.
Were the AirPods 4 cheaper in Italy than in the UK?
No. The Without Active Noise Cancellation model cost €149, about £126, in Italy. In the UK it cost £119, so it was £7 (6% of the price in the UK) more in Italy.
Did the price include tax?
Yes. Apple's prices in Italy included 22% VAT.
Where were the AirPods 4 cheapest?
The Philippines, at about £101 for the Without Active Noise Cancellation model. Italy was 9th most expensive of 40.
Did the price change?
No. It was €149 from when we first checked it on 9 May 2026 until Apple stopped selling them.
How Italy compares
In pounds, last listed, with tax
40 countries. Differences are against the price in Italy; percentages are of that price. Prices for the US include our average sales tax.
Tax
Apple's prices in Italy included 22% VAT.
AirPods 4 in other countries
Nearest in price
30Germany£12631Ireland£126
Also in Europe
AirPods 4 in all 40 countries
Current AirPods models in Italy
AirPods 5from €149AirPods Max 2from €579AirPods Pro 3from €249AirTagfrom €35Apple TV 4Kfrom €229Sources and method
Last prices collected from Apple's public website for Italy on 9 Sept 2026, with tax as Apple showed it. Converted at European Central Bank reference rates from 17 Oct 2026. Not affiliated with Apple. For guidance only, not tax or financial advice.
Italy: inflation, interest rates and exchange rates
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