World Price Index

Apple · Mac

iMac 24-inch price in the UK

Apple Store prices in the UK for every iMac 24-inch configuration, with tax, converted to pounds.

From · M4 · 8-core CPU, 8-core GPU · 16 GB memory · 256 GB · Standard glass

£1,499about US$1,991

Includes 20% VAT

17th most expensive of 40 countriesSome prices last checked 30 Jun 2026

Every iMac 24-inch configuration in the UK

Grouped by chip. Colour doesn't change the price: Blue, Green, Orange, Pink, Purple, Silver and Yellow cost the same.

M4 · 8-core CPU, 8-core GPU16 GB memory · 256 GB · Standard glass£1,499US$1,99117th most expensive of 40
M4 · 8-core CPU, 8-core GPU16 GB memory · 512 GB · Standard glass£1,699US$2,25718th most expensive of 40
M4 · 8-core CPU, 8-core GPU16 GB memory · 1 TB · Standard glass£1,999US$2,65514th most expensive of 40
M4 · 8-core CPU, 8-core GPU24 GB memory · 256 GB · Standard glass£1,699US$2,25718th most expensive of 40
M4 · 8-core CPU, 8-core GPU24 GB memory · 512 GB · Standard glass£1,899US$2,52315th most expensive of 40
M4 · 8-core CPU, 8-core GPU24 GB memory · 1 TB · Standard glass£2,199US$2,9218th most expensive of 40
M4 · 10-core CPU, 10-core GPU16 GB memory · 256 GB · Standard glass£1,699US$2,25715th most expensive of 40
M4 · 10-core CPU, 10-core GPU16 GB memory · 256 GB · Nano-texture glass£1,899US$2,52312th most expensive of 40
M4 · 10-core CPU, 10-core GPU16 GB memory · 512 GB · Standard glass£1,899US$2,52312th most expensive of 40
M4 · 10-core CPU, 10-core GPU16 GB memory · 512 GB · Nano-texture glass£2,099US$2,7889th most expensive of 40
M4 · 10-core CPU, 10-core GPU16 GB memory · 1 TB · Standard glass£2,199US$2,9219th most expensive of 40
M4 · 10-core CPU, 10-core GPU16 GB memory · 1 TB · Nano-texture glass£2,399US$3,1879th most expensive of 40

Price in the UK

M4 · 8-core CPU, 8-core GPU, in pounds

£1,499 since 30 Jun 2026, when Apple raised it from £1,299.

Questions

Is the iMac 24-inch cheaper in the UK than in the US?

No. The M4, 16 GB memory, 256 GB, Standard glass configuration costs £1,499 in the UK. In the US it costs US$1,499 before tax, about £1,213 with average sales tax, so it's £286 (24% of the price in the US) more in the UK.

Does the price include tax?

Yes. Apple's prices in the UK include 20% VAT.

Where is the iMac 24-inch cheapest?

Hong Kong, at about £1,102 for the M4, 16 GB memory, 256 GB, Standard glass configuration. The UK is 17th most expensive of 40.

Has the price changed?

Yes. Apple raised the M4, 16 GB memory, 256 GB, Standard glass configuration from £1,299 to £1,499 on 30 Jun 2026.

How the UK compares

In pounds, with tax

Hong KongCheapest£1,102£397 less (26%)
United StatesWith average sales tax£1,213£286 less (19%)
United KingdomThis page · your market£1,499Differences are against this
BrazilMost expensive£2,676£1,177 more (78%)

40 countries. Differences are against the price in the UK; percentages are of that price. Prices for the US include our average sales tax.

Tax

Apple's prices in the UK include 20% VAT. The UK has no tax refund for visitors.

iMac 24-inch in other countries

Nearest in price

22Luxembourg£1,48623Czechia£1,493
24United Kingdom (this page)£1,499
25Sweden£1,51426Austria£1,520

Also in Europe

SwitzerlandPolandFranceGermanyDenmark
iMac 24-inch in all 40 countries

Other Apple products in the UK

Mac minifrom £899Mac Studiofrom £2,499MacBook Air 13-inchfrom £1,299MacBook Air 15-inchfrom £1,499MacBook Neofrom £699

Sources and method

Prices collected from Apple's public website for the UK, checked 14 Oct 2026, with tax as Apple shows it. Converted at European Central Bank reference rates from 16 Oct 2026. Not affiliated with Apple. For guidance only, not tax or financial advice.

United Kingdom: inflation, interest rates and exchange rates

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