World Price Index

Apple · iPhone

iPhone Duo price by country

256GB

Cheapest in United States, 19% below the UK

Cheapest

£1,622

United States

Your market

£1,999

United Kingdom, tax included

Save £377 (18.8%) vs the UK

Price ranking · 40 countries

Apple Store prices with tax, converted to pounds. Select a row for the tax and exchange-rate breakdown.

Price before taxTaxYour market
1United States£1,622
US$1,999 + tax▼ −£377 · 18.8%
2Hong Kong£1,682
HK$17,499▼ −£317 · 15.9%
3Japan£1,738
¥364,800▼ −£261 · 13.0%
4United Arab Emirates£1,747
AED 8,499▼ −£252 · 12.6%
5Malaysia£1,755
RM 9,499▼ −£244 · 12.2%
6Taiwan£1,766
NT$74,900▼ −£233 · 11.7%
7New Zealand£1,777
NZ$4,199▼ −£222 · 11.1%
8Canada£1,780
CA$2,999 + tax▼ −£219 · 11.0%
9Thailand£1,797
฿79,900▼ −£202 · 10.1%
10China£1,806
CN¥15,999▼ −£193 · 9.6%
11Switzerland£1,815
CHF 1,999▼ −£184 · 9.2%
12Singapore£1,828
S$3,099▼ −£171 · 8.6%
13Australia£1,841
A$3,499▼ −£158 · 7.9%
14South Korea£1,855
₩3,290,000▼ −£144 · 7.2%
15Vietnam£1,898
₫64,999,000▼ −£101 · 5.1%
13 more countries
29United KingdomYou£1,999
Same as the Apple Store priceYour market

Cheapest by region

1United States · Americas£1,622
2Hong Kong · Asia£1,682
3New Zealand · Oceania£1,777
4Switzerland · Europe£1,815

Sources and method

Prices from each country's official Apple Store, checked 14 Oct 2026. Tax rates from national tax authorities; where tax is added at checkout (United States, Canada), we add the average sales tax. Converted at daily central bank exchange rates (via Frankfurter) from 14 Oct 2026.

For guidance only, not tax or financial advice. Check the official Apple site before you buy.

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